The Buyer’s Discovery Club is a generously filled box sent out to major retailers, across multiple product categories every month. Each package champions exciting and disruptive brands to help them get the exposure they deserve and, in turn, provides buyers with a huge advantage in their quest to find the next big thing to list in-store.
Quite simply, the market is flooded with new companies setting up and launching new products. Buyers are inundated with samples and will hear every day “this product is the next big thing!“. It’s little wonder with such a crowded marketplace that (according to Nielsen) around 80% of new consumer goods fail.
The Buyer’s Discover Club team have been developing relationships with retail buyers for over a decade. Our boxes are tried, tested and most importantly trusted. The Buyer’s Discovery Club is an extension of the buyers tool kit, working with them on a collaborative approach to find the next brands to put into their stores. The Buyer’s Discovery Club team hold frequent meetings with buying teams in all categories across major UK retailers to understand the category strategies and ensure the right products are put forward for their stores. If you think your product has what it takes to become successful in UK retail, you need to be in The Buyer’s Discovery Club.
Complete the contact form and send your product samples for review.
We then assess the information and products against other brands in the category.
Discussions on costs & agreement on what we list.
We collate your information for inclusion into the clubs brochure.
Category specific packages get sent out to buyers.
We collate the buyer’s feedback and report back to you!
“Ross is a very knowledgeable, credible person who can add value with linking brands to retailers. His understanding, assistance and dedication will set him apart from any other external partners you may consider working with.”
The Skinny Food Co.
James Whiting, Co-Founder & Director
“The Good Food Group have been fantastic to work with. They have given me fresh ideas and provided new contacts and opportunities. They are friendly, hardworking and fast to respond. I am looking forward the coming months and seeing what we can achieve after the first initial listings across distributors and retail with Holland and Barrett.”
The Protein Bakery
“We’ve worked with some other mentors and businesses previously, but what stands out most is that Ross and the team are very definite and specific in their advice and instructions... the team were able to get us our first retail deal within 12 months, which is unbelievable, and we feel very confident in The Good Food Group team to manage the account for maximum profit. Ross is the Ninja – look no further!”
Misha Patel - Founder
“The Good Food Group are motivated and understand how to work with a brand to make sure they are collectively successful. We looked at emerging trends, specifically Keto Diets, and together focused on launching into the market with specific products. They have supported us with our communications to Holland & Barrett, regulatory agencies for EU label compliance as well as a great collaborative effort on inventory forecasting and new opportunities. ”
A typical delivery 15 brands across 4 categories leads to 16 requests from buyers to discuss further
Guaranteed feedback within 4 weeks of being included
400+ buyers across the 25 biggest and best UK retailers across numerous product categories
Our reach 10+ retailers for every category
Your product could be in the hands of over 30 buyers in one month
100% category success rate for moving a brand to further discussion with a retailer
Prices start from as little as £995